Hi! I’m Daisy Agholor, founder of prties. Not too long ago, I embarked on a journey as a small business owner. It was right at the beginning of the pandemic, a time when the world was shifting, and I was about to graduate from college. I had a vision to offer handcrafted hair products to a specific audience that I knew well. I understood their needs, preferences, and desires, but I faced a significant challenge - how to connect with them. I tried everything in my arsenal - hashtags, Instagram Ads, Facebook Ads, you name it. I was determined to get the word out, but it was during a time when in-person interactions were limited. The pandemic had forced us all to go online, and social media, particularly TikTok, was on the rise. Creativity was exploding, and I realized that creator marketing was the way forward. It offered unbiased opinions about products and direct connections with my audience. However, there was a catch. Finding the right creators was no easy task. Cold emails, direct messages - they all seemed to vanish into the digital void. Creators were inundated with messages every day, and the existing creator platforms weren't making it any easier. They demanded hefty entrance fees and lacked the means for meaningful, one-on-one collaborations between businesses like mine and the talented creators out there. My frustrations weren't mine alone. As I shared my challenges with fellow small business owners, they echoed my sentiments. That shared frustration sowed the seeds for what we now know as Prties. I've walked in your shoes and experienced firsthand the hurdles of navigating the world of creator marketing. That's why I'm thrilled to introduce you to this marketplace. Prties is designed to break down the barriers, making creator marketing accessible and efficient for businesses of all sizes. Our platform is more than technology; it's a community of dreamers, creators, and innovators. We're here to empower you, whether you're a brand seeking to amplify your message or a creator looking for exciting collaborations. Together, we're rewriting the rules and creating endless possibilities in the world of creator marketing. If you ever have questions, ideas, or feedback, please don't hesitate to reach out. Your insights drive us forward as we strive to improve and grow. Thank you for being a part of the Prties family. Here's to a future filled with collaboration, creativity, and success.
Warm regards,
Daisy Agholor
Founder, Prties